2026 SDFC's Soccer Celebration

Join San Diego FC for a summer-long soccer celebration, in partnership with Adriana's Insurance.

Set along Mission Beach, the event blends ocean views, lively boardwalk energy, and San Diego’s signature summer culture into a one-of-a-kind experience for fans of all ages. 

Throughout the 39-day run, fans will be able to fully immerse in a variety of activations, including: appearances by SDFC players, coaches, and club personalities, on-site FOX 5 talent and fan activations, live music, cultural performances, giveaways, pop-ups, interactive fan experiences, exclusive merchandise drops, and more!

Kick off your summer with an electrifying opening weekend featuring music partners including Baja Beach Fest, K-Pop Club Night, If You See Me You See Me, Por La Mañana, DJ Dynamiq & friends and more to be announced soon.

For Team USA and Team Mexico Group Stage matches, San Diego FC and Adriana's Insurance will be partnering with local organizations to bring additional live viewing parties to Chula Vista at Southwestern College, the Chula Vista Elite Athlete Training Center, and 3rd Avenue and Little Italy at Piazza della Famiglia. 

These events will be free to the public with an RSVP required!